Exponential growth is something all entrepreneurs want for their business. So how can you achieve it? Victoria Wieck and her guest Bimal Shah, the CEO of Rajparth Achievers, LLC, dive into scaling your business and achieving growth. Bimal is passionate about helping entrepreneurs, and he shares his insights and resources on how to hurry the scaling of your business. Tune in for more great lessons in growing your business.
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Grab Your Business Goals: Achieving Exponential Growth With Bimal Shah
I love sharing with you some amazing stories of great entrepreneurs who are now in a position to help other people collapse time and get funding, and all those things that small business people want. The top two reasons why people go out of business are lack of money and lack of customers. There are a bunch of other reasons too, which we are not going to get into. We have someone who can help us with both of those fronts. His name is Bimal Shah. He is an expert in helping you scale your business. He scaled his own business, which is in the financial sector. Now, he helps entrepreneurs achieve their three-year goal and collapse it into one year. I want to welcome Bimal and have him introduce himself and tell a little bit about his journey and what drives his passion. Welcome to the show.
Thank you very much for having me. I appreciate the opportunity. My passion has been to make a million entrepreneurs and convert and transform them into pioneers. My goal is to make a million pioneers in the world before I die by helping them scale to the next level. I’m taking their 25-year vision, converting it into a five-year moonshot, and then taking their 3 to 5-year goal in one year. I built a lot of resources. I have written a full thirteen-book series, Becoming A Pioneer. The first one was launched on Amazon. It was the number one new release.
Thank you for sharing that. I have written two books. I have to tell you that unless you’re crazy or you don’t understand how money works, writing a book is a low ROI proposition. You and I can all go out and make a lot more money doing other things if you have skills than writing a book and getting $9 or whatever a copy. If you’re publishing it through a publisher, you get $1 a copy. Those of you who are writing books or authors like Bimal, you do it because you love it. You do it because you want to help other people. You got to give your heart and soul. Every word has to mean something. Thank you for sharing that.
The first book is Becoming A Pioneer and that’s on Amazon. You’ve got thirteen other books. Before we get to scaling, I want to talk about small business people. Do you think they don’t have the expertise or don’t know about setting goals? If you ask a lot of people, “What are your goals?” They will tell you, “My goal is to make $1 million.” Some of them might say, “My goal is to get 300 new customers this year,” but they don’t have a clear picture of their 25-year goal versus what you can achieve in the next five years versus how you can achieve the next measurable goal. Let’s talk about goal setting in the first place. How should they start? A lot of people I meet don’t even have goals because they don’t think their goals will come true.
One of the biggest things that I see in entrepreneurs is setting goals. That’s one of the reasons. 99.7% of the businesses are small businesses. It’s sad to hear that even 80% of them fail after fifteen years in the business. Goal setting is so important. The very first thing in setting a 25-year goal. I always say, “Don’t set a goal of I want to make $1 million or $1 billion.” Think about the impact and transformation that you want to bring. Think about the problem that you want to solve. When I said that my passion is about making pioneers, I want to do this. I’m committed to making a million pioneers however long it takes. That is my passion.
Similarly, in your business, think about the passion that you have and what transformation you want to bring to the table and make that your vision. I’ll tell you a quick story about a $1 billion company that was built on that. That is from Naveen Jain. His passion was making chronic illness a choice. He founded the Viome, the testing that we do. That is where we start. We start with a 25-year goal on what is your character vision and bring it down to moonshot. I have a very specific question, and the first book on Amazon is about that.
Let me go back to the word scaling. I don’t want to offend and be insulting to anybody, but I’m going to define the word scaling. There was so much confusion in the business coaching or business world about what the word scaling means. Scaling doesn’t necessarily mean that you’re growing exponentially. You can grow exponentially if you’re willing to put in $5 million a year into your business, but properly scaling in a small business environment means that you are not having to spend an exorbitant amount of resources to grow.
If you’re putting in everything you’ve got, you’re banking every single penny you make back into the business, and you’re facing a diminished rate of return but you’re still growing, that is not scaling. Scaling means you’re putting in fewer resources and less amount of time because you’ve got all the right systems in place. You’re taking something that’s working and scaling this up.
I want to make sure that we understand that when you follow Bimal’s system, you can see a lot of things that he’s got. He’s got a whole platform, dashboard, monthly workshops, and all these things are going on. It’s Bit.Ly/ThePioneersClub. You can go and follow more about this. In terms of scaling, I say this because a lot of people who are coaching scaling, you go into a mastermind program, workshops or whatever, and their whole goal is to sell you more services so that you can get more business. What that means is you’re spending more money in all the wrong places to grow a little bit more than what you had before. That is not what we’re talking about here.
You specifically said that you’re going to take their three-year goal. If you said, “This year, I’m going to hit the $1 million mark. Next year, I want to do $1.2 million. In the following year, I’m going to do $1.5 million.” You were saying that you can take that three-year goal and have it accomplished in one year. Tell me how you help people do that.
I will tell you a quick story so you can get the idea. One company wanted to scale ten times. They are a $5 million company and says, “We want to grow it into $50 million company, but we don’t want to grow ten times the number of our staff. We don’t want to grow ten times our expenses as we grow. How do we build a lean company and grow that big?”
What we did is we started with a dream come true profit and loss statement. We build their financial for the future. That’s where I start. Even with the company that says, “I want to take this $1 million to $3 million,” we’ll build that $3 million P&L statement. I can tell you another company that’s a home healthcare company. All we needed to do was add 2 more people to grow 3 more times. That is structuring their responsibilities, building the organization chart for the future, building clear responsibilities and outcomes, and building the right target.
Think about your passion and what transformation you want to bring to the table and make that your vision.
As you said in the beginning, it’s the lack of customers and lack of money. If you’re after the right customers, it will take less time and fewer resources on your part. You make 3 to 5 times for the same effort or even 10 times more. That’s chasing and going after the right people. That’s what we did. We built the right relationship and strategic alliances. We did that even with the law firm and built them a whole list of public adjusters that they would make more than $500,000. That’s one of the things you start with.
When you said you could grow three times as much by hiring two people, I want to qualify that as two right people, not just anybody. That takes skill. The other thing is small business people can use a lot of help in finding the right people. A lot of small business people think that since they were doing everything and they’re wearing all these hats. They’re the CEO, CPA, lawyer. They’re meeting customers or vendors. They’re shipping and doing everything. They’re going to need to hire somebody who is more like themselves. No, you don’t want that because no one is going to work that hard for you for little money. You’re probably better off hiring some people to do things you are not good at.
Let’s say I don’t like to sell. I’m not a pushy person. If I send them a nice polite email, I think people should send a nice polite email back to you rather than me having to keep nudging them. I’m not good at that. What do you do? If you have somebody like you, the two of you are waiting for the email to show up. It’s not going to happen.
You need to hire somebody whose expertise is that. You may not like people that are pushy, but you need a pushy person for your business. I’m using that as an example. A lot of people don’t know how to hire people, and when they hire them, they don’t know how to manage them because they haven’t set out a clear vision. They haven’t set up clearly what their responsibilities, boundaries and expectations are. Do you have help on your site on all of those?
I will share three steps structure on how to hire right. One of the things we do is we divide your hiring into three different units, before unit, during unit, and after unit. Before unit is how you attract your dream come true employee to come to you. My company website is TheOneYearBreakthrough.com. On that, there is how to build talents and how to attract talent. There is a link there. That’s Bit.Ly/MyDreamEmployee.
One of the things I always tell every company is to ditch the title. Whenever you want to hire someone, get rid of the title because the title boxes or limits the employee’s capability that you want to hire. I have a whole system that I’ve built that many entrepreneurs can utilize for free. They can go on Bit.Ly/MyDreamEmployee. There’s a six-stage questionnaire that allows you to build your dream come true employee profile. Even if you don’t work with me or utilize me, going through that profile and getting the information back to you, you know exactly who you want.
It’s interesting because what you’re saying is to hire the person and not the tasks. When people ask me about my own journey, I have the same issue. When it comes to hiring people and growing employees, it’s a whole art by itself. A lot of people tell me, “When you started it back in 1989, things were so much simpler. It’s so much harder these days.” I’m like, “No, things were a lot harder back those days because, in 1989, we didn’t have internet.” When I started my business, I didn’t have internet. I didn’t have free access to information as we have now in Google or YouTube.
You can learn how to build a rocket ship now on YouTube by yourself if you have the time. We don’t have podcasts and people like you sharing information. I always say, “Only a stupid person will only learn from their own experience. Smart people learn from other people’s experiences, other people’s failure, as well as their successes.”
Now, things are so much simpler. You have everything you want. Running a business is free. Your Google calendar is either free or $10 a month. A lot of information you have, you might have to run through or sift through information. A lot of crazy information is out there on the internet. If you’re listening to a podcast like mine, I bring amazing guests every single week. Believe it or not, I only have 26 guests a year because it’s a weekly show, and then every other episode is me to them.
You can imagine I don’t put on everybody. I only put on people relevant to my audience who focused on transformation. I believe that information is free. Why should I have another podcast talking to them about information? People are willing to pay for transformation. They’re not willing to pay for free information. That’s why I’m focused on transformation.
When you go and check out Bimal’s site, it is full of the tools you need. They involve simple tools and big tools. You can utilize all the freebies as you do on my site on how to scale your business, and how to work fewer hours with fewer resources and make more. You’re going to be more efficient and more effective to your target audience. If you want to work with them, I’m sure you have a bunch of different programs you can plug into. You have a community of people, do you or do you not?
We have the pioneers community, and you can connect with other pioneers. My whole mission of making a million pioneers is that I want to build a community of people that connect with each other and help them scale. When you ask about managing people, I have a whole system of building culture structure, building an optimal day for everyone, and accountability, which is big in many companies because they don’t have these systems. I have already had these all set up. It’s all plug-and-play for many companies because I built all of these things. As I work with companies, one of the things I do is if it’s a problem for one, it’s a problem for many.
Always dream big. Don’t cut yourself short. Think about your dreams and have them clearly spelled out.
The other thing too is a lot of the things that a bigger company with a bunch of employees, office politics and all of that stuff happens to you. When you’re a small business and got four people, you can have management problems unless you know how to manage. That’s a huge thing. In terms of community, I’m a huge believer in collaboration.
Even if you’re in the same business and you see your competitor as somebody evil or somebody you need to get rid of, try to find ways to collaborate with anybody you can. When you have a community of people, you can find somebody you can collaborate with, learn from, lift, impact, and help you transform your business. I’m glad that you started the interview with the fact that instead of looking for money or anything, look for what impact you have on other people’s lives.
The only way an entrepreneur makes money is if you add value to somebody else’s life. In the long term, that’s the only way you’re going to make money. That word impact is huge. I happen to be Asian. In Asian countries, we look at more than money or anything when you die. The thing you want to look at is what legacy you leave behind. While you’re building your career or dream business, if you have a chance to leave that impact, even if it’s in front of the 50 people that you know, that’s huge. Learn everything you can.
We’ve talked about scaling and growing your business, and this is something that we all dream of. Bimal came to us with a lot of experience on how to do it himself. He shared it with thousands of other people as well. As we close this interview, if you can give one piece of advice that you have not shared so far here to a young entrepreneur starting now, what would it be?
I have a saying, “A journey of a billion miles begins with three steps.” You’ve heard that the journey of a thousand miles begins with one, so I’ll give three. Number one, always dream big. Don’t cut yourself short. Think about your dreams and have them clearly spelled out. It’s a vivid vision where you’re detailing everything. That’s what the first book is all about. Building a very detailed vivid vision, including what visual you see of your building, office, people, the team, everything is very thoroughly detailed.
Number two, you need to hire right. You cannot do everything yourself. You don’t need to necessarily mean that you have to put employees on the payroll. We live in a world where we can collaborate and work with people. All kinds of stuff are possible. You don’t have to necessarily take the word hire means, “I have to have employees.” It means that you look for resources that you can get done elsewhere.
Number three is you need to have proper messaging and marketing. People need to know who you are and what you do. You need to hire right and market right. You need to be in the right market with the right message. You need to have at least seven touchpoints with any ideal customer that you’re chasing at a minimum. Ideally, it would be 25.
How can they get ahold of you, find your books, and everything?
On Amazon, they can search Becoming A Pioneer. If they buy the book and join can join the club, it’s Bit.Ly/ThePioneersClub, or they can go to my website, TheOneYearBreakthrough.com. I also have a website called BimalShahAuthor.com. In any of these places, you’ll be able to access many of the resources.
I have built a whole system. These thirteen books were there for a reason. It’s not to write many books, but my mission is to leave behind the system that people can use 10, 20, 50 years from now to keep using that over and over again to scale themselves. These thirteen books are a whole system, step-by-step, week-by-week to help them achieve the three-year goal in one year.
Thank you so much for coming to this show. Thank you so much for those of you in the audience. Please stay healthy and happy. Remember, happiness is a choice. I wish you a great week where you’re making great choices. Until next time.
- Bimal Shah
- Becoming A Pioneer
- Amazon – Becoming A Pioneer